Issue - meetings

21/00270/ADV - McDonald's, Fullbridge, Essex, CM9 4LE

 

 

Meeting: 30/09/2021 - District Planning Committee (Item 311)

311 21/00270/ADV - McDonald's, Fullbridge, Essex, CM9 4LE pdf icon PDF 257 KB

To consider the report of the Director of Service Delivery, (copy enclosed, Members’ Update to be circulated)*.

Additional documents:

Minutes:

Application No:

21/00270/ADV

Location:

McDonald's Fullbridge Essex CM9 4LE

Proposal:

Application for advertisement consent for the installation of 4No. Fascia signs

Applicant:

McDonald's Restaurants Limited

Agent:

Mrs Sarah Carpenter - Planware Limited

Application Expiry Date:

10 June 2021 - EoT until 4th August 2021

Parish:

Maldon

Case Officer:

Amit Patel

Reason for referral to Committee:

Deferred from Central Area Committee on 28 July 2021 following consideration for decision at District Planning Committee

 

Following the Officer’s presentation, the Chairman opened the debate and invited comments on the report.

 

Councillor Morris proposed that the application be refused contrary to the Officer’s recommendation, this was not seconded.  The Chairman moved the Officer’s recommendation which was seconded by Councillor Swain.  A recorded vote was called for but not seconded.  The Chairman then put the Officer’s recommendation to the Committee and it was agreed by assent.

 

RESOLVED that ADVERTISEMENT CONSENT be GRANTED subject to the following conditions:

 

1          The express consent hereby granted shall be for a period of 5 years beginning from the date hereof.

2          No advertisement is to be displayed without the permission of the owner of the site or any other person with an interest in the site entitled to grant permission.

3          No advertisement shall be sited or displayed so as to:

·                  endanger persons using any highway, railway, waterway, dock, harbour or aerodrome (civil or military)

·                  obscure, or hinder the ready interpretation of, any traffic sign, railway signal or aid to navigation by water or air; or

·                  hinder the operation of any device used for the purposes of security or surveillance or for the measuring the speed of any vehicle.

4          Any advertisement displayed, and any site used for the display of advertisements, shall be maintained in a condition that does not impair the visual amenity of the site.

5          Any structure or hoarding erected or used principally for the purpose of displaying advertisements shall be maintained in a condition that does not endanger the public.

6          Where an advertisement is required under these Regulations to be removed, the site shall be left in a condition that does not endanger the public or impair visual amenity.

7          The maximum luminance of the sign shall not at any time exceed the standards contained within the Institution of Lighting Professionals Technical Report PLG05 The Brightness Of Illuminated Advertisements, for zone E3 locations, which in this case is 600 Candelas per square metre (600 cd/m2) for signs less than 10m2, and 300 Candelas per square metre (300 cd/m2) for those over 10m2.